In simple terms, conversion rate optimization is finding out why visitors are not converting, and then fixing it. That’s all.

Unfortunately, this isn’t so easy. If it were, there would be countless numbers of website millionaires.

Image: Alexey Rozhanovsky (Shutterstock)

Some of the following quotes may be perceived as controversial when considered against the common understanding of conversion rate optimization.

However, the authors are all experts and professionals who run their own hugely successful websites, and are therefore probably in the best position to judge.

Enjoy & learn!

The post Conversion Rate Optimization – Strategic Advisory Quotes appeared first on Quotespeak.

(1) A business that is marketed online
(2) A “magazine” or “media” business

Whatever your business, you are either running (1), (2), or both. If the answer is ‘neither’, then it is very unlikely that you will make reasonable money with your website.

Ries and Trout said, that companies fail because “9 out of 10 products are introduced to fill a void in the company’s product line, not to fill a void in the market.“. These very wise words mean that 9 out of 10 entrepreneurs who try to make money with their websites are probably failing because their products don’t fill a void in the market.

Are you one of the website owners who struggle to make the ends meet?

If yes, then try hard and learn to see things from your customers’ perspective and aim to fill a void in the market. Your chances of making decent money will then increase.

To help you become successful we have collected wise quotes and sayings from people at the top, and there is always ‘room at the top’, as they say.

These people are ‘famous’ in the business world and/or website development: SEO professionals; experienced bloggers; consultants – all giving valuable pieces of advice on the topic of how to make money with a website…

Have you ever heard of the K.I.S.S. strategy?
= Keep It Simple Stupid!
If it’s foolproof, it usually works!

Enjoy our quotes collections!

Innovation is not about
saying yes to everything.
It’s about saying NO to all
but the most crucial features.
Steve Jobs

(1955 – 2011, American entrepreneur, businessman,
inventor, and industrial designer)

Image: Tan Kian Khoon (Shutterstock)

We watch our competitors,
learn from them,
see what they are doing for customers
and copy those things
as much as we can.
Jeff Bezos

(*1964, American engineer, technology and retail entrepreneur,
investor and philanthropist who is best known as
the founder, chairman, and chief executive officer of Amazon.com)

Complexity is not be admired.
It is to be avoided.
Jack Trout,
The Power of Simplicity

(owner of Trout & Partners, a consulting firm;
he is one of the founders and pioneers of
positioning theory and also marketing warfare theory)

Simplification is one
of the most difficult things to do.
Sir Jonathan Paul “Jony” Ive

(*1967, British industrial designer
who is currently the Chief Design Officer of Apple Inc)

People will tell you exactly
what they want.
In comments, links,
social media landscape in general.
Listen. Extrapolate.
Do something with that information.
Brian Clark

copyblogger.com

The Internet makes money for you
when you build something
that is real
and when it matters to people!
Darren Rowse

problogger.net

Chase the vision,
not the money,
the money will end up following you.
Tony Hsieh

(*1973, American internet entrepreneur and venture capitalist;
he is the CEO of the online shoe and clothing shop Zappos)

The post Make Money With Your Website – Strategic Advisory Quotes appeared first on Quotespeak.

The expression is commonly attributed to an article written by Bill Gates back in 1996, but if you search on Google Books you can find two books by historian A. Wyatt Tilby who used these words in 1914. And if you look further then you will find that “content is king” probably originated during the heydays of the British monarchy. It is a very old saying!

Content is king because it pays a living to the people who produce something (content). However, if you continue thinking, the fortune actually lies with the distributors (such as Google & Co). Therefore, there is an extended saying these days, attributed to Sumner Murray Redstone: Content is King, But Distribution Is Queen!

The peasants of British North America lived in poverty despite content being king. They were the farm workers, struggling to make a living, whilst the content queens – the traders – became rich.

Today, having now moved away from tangible products to the intangible digital product, this still holds true: “Content is King”, but those who take the content and redistribute it earn the most money! Bill Gates anticipated this back in 1996. He pointed out that it will be difficult to earn money online on content for years to come, at least for content creators.

Nevertheless, to be successful with a website, it is crucial to regularly create new, interesting and informative articles and to share valuable free content to attract new users. There is simply too much competition. It’s a hard life!

Enjoy our collection of quotes. We hope that they will inspire you to produce not just unique but intriguing and captivating content because this is extremely important to any website’s success. Nevertheless, bear distribution in mind too.

Give them quality.
That’s the best kind of advertising.
Milton Hershey

(1857 – 1945, American confectioner and philanthropist
who founded the Hershey Chocolate Company)

Image: Vadim Georgiev (Shutterstock)

Make it simple.
Make it memorable.
Make it inviting to look at.
Make it fun to read.
Leo Burnett

(1891 – 1971, American advertising executive)

Be specific enough
to be believable
and universal enough
to be relevant.
Ann Handley

(Chief content officer of MarketingProfs,
the author of Everybody Writes:
Your Go-To Guide to Ridiculously Good Content)

Above all,
you want to create something
you’re proud of.
Sir Richard Charles Nicholas Branson

(July 1950, English business magnate, investor and philanthropist)

Human nature has a tendency
to admire complexity
but reward simplicity.
Ben Huh – addressing the SMX East conference in October 2009

(South Korean internet entrepreneur and the CEO of The Cheezburger Network,
which receives 375 million views a month across its 50 sites)

Stop writing about everything.
So many brands create content
and try to cover everything,
instead of focusing on the core niche
that they can position themselves
as an expert around.
No one cares about your special recipe…
Find your niche,
and then go even more niche.
Joe Pulizzi

(Entrepreneur, speaker, author, and podcaster;
he’s the founder of multiple startups,
including the Content Marketing Institute (CMI))

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